Wal-Mart pretends to like green

Wal-Mart announced on Monday that it's partnering with the Carbon Disclosure project to track the energy consumption related with the production and sale of some of its products.

Those understanding Wal-Mart corporate policy and culture will know that this is only being embraced as move to enhance the value of it's market share, and not out of genuine concern for the environment—Carbon Disclosure Project has been trying to work with Wal-Mart for many years, but they only recently accepted after being advised to do so by an image consulting firm. Of the three news sources noted only one addressed this point, MSNBC. One should note that CNNMoney.com simply replicated the Wal-Mart news release word-by-word.

It's unfortunate that one of the largest entities in the United States, with a track record for disregard toward worker's rights and environmental issues isn't treated more skeptically.

Most news sources failed to note that Wall-Mart hasn't announced what, if anything, it will do with the data gathered from partnering with the Carbon Disclosure project.

-oScar

BusinessWeek: http://www.businessweek.com/bwdaily/dnflash/content/sep2007/db20070924_008782.htm

Wal-Mart press release: http://www.walmartfacts.com/articles/5307.aspx

InfoWorld: http://weblog.infoworld.com/sustainableit/archives/2007/09/walmart_throws.html

Technorti tags: Wal-Mart, Carbon Disclosure project,